The sixth edition of LVMH Watch Week has kicked off in style, and TAG Heuer is making waves with a dazzling lineup of groundbreaking novelties that blend motorsport adrenaline, precision watchmaking, and design finesse. Headlining this year’s showcase is the revival of TAG Heuer’s historic partnership with Formula 1, as the brand proudly assumes the role of Official Timekeeper during the sport’s 75th anniversary, a legacy-laced milestone that sets the tone for an exciting year ahead.
TAG Heuer Formula 1 Chronograph Collection
Fuelled by TAG Heuer’s motorsport DNA, the newly unveiled TAG Heuer Formula 1 Chronograph collection brings high-octane energy and futuristic engineering to the wrist.
The lineup includes four bold chronographs and the headline-grabbing TAG Heuer Formula 1 Chronograph x Oracle Red Bull Racing edition.
These timepieces embody the fearless spirit of Formula 1, boasting ergonomic designs, cutting-edge materials, and design cues lifted straight from the pit lane.
TAG Heuer Carrera Chronograph and Chronograph Tourbillon
TAG Heuer introduces two luxurious additions to its Carrera family: the Carrera Chronograph and Carrera Chronograph Tourbillon, both featuring a seductive black-to-purple gradient dial.
This smoky colour palette builds on the success of last year’s purple Monaco, adding a striking new dimension to the Glassbox case design.
TAG Heuer Carrera Chronosprint x Porsche Rallye
In a tribute to motorsport legends, TAG Heuer celebrates the fifth year of its powerhouse partnership with Porsche by launching the Carrera Chronosprint x Porsche Rallye.
A nod to the 1965 Monte Carlo Rally and classic dashboard timers, the release comes in two versions: a steel model limited to 911 pieces (a salute to the Porsche 911) and an ultra-rare 18K yellow gold version limited to just 11 pieces.
TAG Heuer Carrera Chronograph
The new TAG Heuer Carrera Chronograph watches showcase a strikingly precious design in signature blue and a delicate powdery pink. Each model boasts a bi-complex dial layout with a circular-brushed finish, rhodium-plated hands, and a 39mm case.
Blending refined luxury with sporty sophistication, these timepieces feature the celebrated glass box construction enhanced with a diamond-set flange and chaton diamond indexes. These watches represent TAG Heuer’s commitment to both technical precision and timeless design.
TAG Heuer Carrera Date
The Carrera Date gets a fresh and feminine makeover with two new 36mm models in powder pink and lilac.
Gracefully balancing racing heritage with contemporary elegance, these pastel pieces offer a refined, wearable take on the iconic Carrera silhouette, proving that performance and softness can indeed co-exist.
From high-performance chronographs to delicate daily companions, TAG Heuer’s 2025 novelties affirm the brand’s unwavering commitment to horological innovation, motorsport excellence, and timeless design.
This year’s collection not only honors the past but boldly steers into the future, just like the sport it so proudly partners with.
