TAG Heuer and Porsche share a rich history, an independent and powerful mindset, and a dedication to functional design. For around 70 years, their paths have been meeting and intertwining on and off the racetrack. The solid and lasting bond between TAG Heuer and Porsche comes from their joint roots in motorsports, with a common thread being the Carrera name itself.
To celebrate the allure of endurance racing, its history and prowess, TAG Heuer has launched a timepiece – the TAG Heuer Carrera Chronograph x Porsche 963 – that embodies this drive for excellence.
The TAG Heuer Carrera Chronograph x Porsche 963 is a remarkable timepiece inspired by the Porsche 963. Limited to just 963 pieces worldwide – a nod to the name of the racing car – each watch incorporates precision and performance, paying homage to Porsche’s racing heritage and dominance with elements that capture the excitement of endurance racing.
Blending automotive engineering with horology, the sub-dials feature four Super-LumiNova (SLN) blocks, drawing inspiration from Porsche’s innovative LED light design on the modern-day icon, the Porsche 911. In the dark, the SLN blocks on the dial, along with the SLN-coated date revealer, illuminate the Porsche-inspired design elements, enhancing the watch’s visual appeal and practicality. These elements ensure exceptional legibility in all conditions, resonating with the endurance of 24-hour races, as drivers will be racing day and night.
The positioning of the red indexes at 4:00 PM on the dial symbolizes the excitement and adrenaline associated with the countdown to a race start, capturing the essence of competitive racing within the watch’s design language. Crafted with boldness and technical sophistication, the watch features a striking skeleton dial with tubular shapes reminiscent of Porsche’s racing car chassis, reflecting the minimalist yet robust construction seen in motorsport. The bezel, made from forged carbon, mirrors the lightweight, high-performance components of the Porsche 963, enhancing both aesthetics and the connection to motorsport.
TAG Heuer has integrated several distinctive Porsche elements into the design of the TAG Heuer Carrera Chronograph x Porsche 963, which will delight Porsche fans. The bezel proudly features a luminescent Porsche logo, allowing for legibility even in the dark, while the strap decor showcases the Porsche 963 logo.
Additionally, the watch incorporates Porsche’s iconic steering wheel motif in the oscillating mass and a Porsche logo in 3D on the side of the steel case, underscoring the integration of the car manufacturer-inspired details.
Each TAG Heuer Carrera Chronograph x Porsche 963 is individually numbered XXX/963 and is presented in dedicated packaging, complete with a travel pouch and a mention of its limited-edition status.
The TAG Heuer Carrera Chronograph x Porsche 963 retails at SGD 13,000.00.
