Welcoming the debut of LG Electronics Singapore’s eagerly awaited 2023 TV lineup. This lineup will include cutting-edge technology created to meet the various demands of contemporary consumers. As the top OLED TV brand in the world for the tenth year running, LG continues to be a leader in innovation. It keeps up with its commitment to providing clients with top-notch goods and services. With its most recent TV lineup, the business is ready to redefine home entertainment and further establish itself as the market leader.
LG’s latest TVs are designed with its new goal in mind: Sync to You, Open to All. They include cutting-edge capabilities, an improved webOS platform, and excellent image quality. Every TV model comes in a variety of screen sizes and customization options to suit the distinct requirements of every user.
This year’s lineup is headed by LG’s OLED TVs, which use their cutting-edge, proprietary OLED technology. The new line of OLED TVs, supported by its recognizable self-lit pixels, provides unmatched picture quality, creating accurate, bright colours with deep blacks and an infinite contrast ratio for hyper-realistic, lifelike images. The 97-inch G2 OLED evo Gallery Edition, the biggest OLED TV in the world, is one of its most recent accomplishments and is intended to elevate any home entertainment centre on a grand scale with its seamless, integrated aesthetic. With its most recent products, LG is pushing the limits of the home entertainment technology and giving customers all around the world unmatched viewing experiences.
OLED’s Revolutionary Visuals
The improved LG Z3, G3, and C3 OLED evo series TV models from LG’s OLED lineup this year each contain the brand-new 9 AI Processor Gen6. The most recent version of LG’s processor delivers stunningly realistic images that will enthral even the most discriminating viewers. It also offers enhanced brightness and higher colour accuracy.
To ensure exceptional image and sound quality, the most recent Alpha series CPU makes use of LG’s superior AI-assisted Deep Learning technology. Improved upscaling provided by AI Picture Pro results in crisper, sharper pictures. The OLED Dynamic Tone Mapping Pro also reveals previously hidden features in dimly lit areas, giving the viewing experience a new dimension. To achieve precise HDR optimization and enhance viewers’ feeling of immersion, OLED Dynamic Tone Mapping Pro divides the image into 20,000 blocks and analyzes each one in real-time to identify the darkest and brightest parts. Alongside it, HDR Expression Enhancer, a potent image processing tool, increases visual quality by detecting and fine-tuning significant on-screen objects (like faces).
The LG AI Sound Pro, which delivers virtual 9.1.2 surround sound directly from the TV’s built-in speakers through sophisticated algorithms that analyze and optimize sound quality, ensures that every note and sound effect is crystal clear, is powered by the same 9 processor that powers LG’s picture processing prowess.
The LG Brightness Booster Max technology, which employs state-of-the-art light control architecture and boosting algorithms to raise the brightness by up to 70%, makes the new G3 OLED evo series stand out. The brightness of the TV is managed and mapped pixel-by-pixel, resulting in clearer, more lifelike visuals. With its ultra-seamless One Wall Design, which leaves no visible gaps between the wall and the screen when mounted, the series offers an attractive aesthetic update while integrating into the living environment stylishly and seamlessly.
The newest OLED TVs from LG are lighter and simpler to install or transport because of the usage of composite fibre technology. The A3 and B3 OLED models, which are more affordable options without considerably sacrificing quality, are also part of LG’s 2023 lineup. These models come in a range of TV sizes and configurations, so there is something to suit every consumer’s taste.
Setting the New Standard for Usability
With several cutting-edge features that make them stand out from the competition, LG’s most recent series of TVs has lifted the standard. The newest webOS version is included in this year’s models. With the introduction of All New Home, a new user interface (UI), this potent operating system offers a more intuitive and responsive user experience. Users now have access to unmatched customization possibilities and convenience, providing a more smooth and more pleasurable watching experience than ever before.
While the Sports Card offers real-time updates on sports leagues, players, and teams and allows users to receive customizable notifications from any LG TV when logging into their respective profiles, the Music Card gives users access to several popular music streaming services.
The AI Concierge function, which offers users a customized list of content options based on past usage and search queries, is another innovation that improves the user experience. It also provides useful settings, choices, and modes, such as Family care setting, Eye Comfort mode, Multi-View mode, clock setting, Bluetooth speaker connection, and mute sound, to further customize the watching.
Innovation for Every Viewing Preference in the Latest QNED Range
In addition to its award-winning OLED TVs, LG also offers a wide range of brand-new QNED TVs that, with the help of the company’s Quantum Dot NanoCell Color Technology, provide a remarkable viewing experience. The technology ensures that every scene is vivid and detailed by offering a wide colour range and improved colour accuracy. These TVs can reach up to one million dynamic gradations and have a contrast expression that is 64 times better than their predecessors, producing amazing image quality.
The design of the most recent QNED mini-TVs has significantly improved. They have a more streamlined and slender appearance that fits beautifully with any type of interior design. Additionally, they are made to coordinate with LG’s brand-new soundbars, enabling a smooth and integrated audio-visual experience.
Experience Audio Bliss
The new LG Soundbar is seamlessly integrated with LG TVs this year, giving customers a superb audio-visual experience. The SC9S model, which was first unveiled at CES 2023, is part of the new Home Entertainment launch. It is outfitted with cutting-edge technology to improve audio performance and a stylish design to go with the TV’s modern aesthetic.
The WOW Orchestra function, which makes use of every channel to broaden the soundstage and boost its height, depth, and power, is available when LG TVs and the SC9S Soundbar are used together. Users may effortlessly and hassle-free link the two devices wirelessly with WOWCAST’s increased convenience.
Additionally, the Multi-surround Sound Solution provides listeners with an unrivalled cinematic experience by enabling Dolby Atmos and IMAX improved quality provided by DTS: X. The world’s first Dolby Atmos soundbar with triple up-firing speakers and LG’s Triple Sound Technology significantly enhance the audio experience by offering strong and immersive audio performance. In contrast, the Triple Level Spatial Sound Technology adds a virtual mid-layer using an HRTF-based 3D engine to provide a multi-dimensional sound experience.
The AI Room Calibration function, which analyzes the surroundings of the room to customize the audio output to the user’s area and makes sure the soundbar performs at its best in any setting, has been improved by LG. An unrivalled audio-visual experience is provided by the pairing of LG TVs and Soundbars, and it will leave a lasting impression.
LG’s most recent soundbars are excellent sound options for gamers looking to elevate their console gaming experience. They enable VRR to lessen screen tearing and ALLM to remove latency while also enabling 4K/120Hz pass-through.
The 2023 LG TV range and Soundbars will be offered to start in April at LG authorized retailers Audio House, Best Denki, Courts, Gain City, Harvey Norman, Mega Discount Store, and Parisilk in addition to LG official Shopee, Lazada, and KrisShop.
