POCO has officially unveiled its highly anticipated F7 Series in Singapore, introducing the POCO F7 Ultra and POCO F7 Pro. Staying true to its mission of delivering high-performance technology at unbeatable value, POCO’s latest flagship models push the boundaries of speed, efficiency, and innovation.
“With the POCO F7 Series, we’ve made cutting-edge technology more accessible than ever,” said Angus Ng, Head of Product Marketing at POCO Global. “For the first time, we are introducing an Ultra model that redefines power and performance for POCO. This launch represents a major leap forward, blending flagship features with outstanding affordability.”
Performance That Packs a Punch
Leading the charge is the POCO F7 Ultra, powered by the Snapdragon® 8 Elite Mobile Platform—Qualcomm’s most advanced chipset built on a 3nm process. The result? A staggering 45% boost in CPU performance and 44% improvement in GPU power, all while cutting energy consumption nearly in half. With an AnTuTu score of 2,843,461, this beast ensures seamless multitasking and next-level gaming.
Taking visuals up a notch, POCO debuts its VisionBoost D7 chipset, offering ultra-smooth 120FPS gameplay, 2K Super Resolution, and Game HDR for breathtaking detail. Xiaomi HyperOS 2 enhances responsiveness with smart AI features, and WildBoost Optimization 4.0 keeps gaming ultra-smooth even under heavy loads.
Meanwhile, the POCO F7 Pro runs on the Snapdragon® 8 Gen 3 chipset, offering a balance of speed and efficiency. HyperOS 2 and WildBoost Optimization 4.0 ensure a fast, fluid experience, with up to 120FPS in supported games like Genshin Impact.
To keep things cool, POCO introduces LiquidCool Technology 4.0, featuring a dual-channel IceLoop system with an oversized heat pipe, reducing SoC temperatures by up to 3°C.
Battery Power That Lasts
Battery life is a major highlight, with the POCO F7 Ultra packing a 5,300mAh battery supported by 120W HyperCharge for a full charge in just 34 minutes. It also features 50W wireless charging for added convenience.
The POCO F7 Pro houses a massive 6,000mAh battery with 90W HyperCharge, ensuring all-day performance without interruptions.
POCO’s Surge P3 and G1 chipsets optimize charging speed while extending battery lifespan. Even after 1,600 charge cycles, the battery retains over 80% of its original capacity, providing long-term reliability.
Cameras That Capture Every Detail
The POCO F7 Ultra introduces the brand’s most advanced camera system yet. It features a 50MP HDR main camera, a floating telephoto lens, and the highest-pixel ultra-wide camera in POCO’s lineup. The Light Fusion 800 image sensor ensures vibrant shots, while the telephoto lens supports 10cm macro shots and up to 5X in-sensor zoom. The ultra-wide camera, with a 120-degree field of view, captures stunning landscapes.
POCO’s new AI-powered photography platform, POCO AISP, enhances image processing, enabling features like 20X UltraZoom Beta and UltraSnap for rapid continuous capture.
The POCO F7 Pro, while slightly more streamlined, also delivers impressive photography with a 50MP main camera, 8MP ultra-wide lens, and AI-driven enhancements for portrait and landscape shots.
Immersive Displays with Eye-Care Technology
Both devices boast stunning displays with ultra-slim bezels and a peak brightness of 3200 nits, ensuring vibrant visuals even in bright sunlight. Circular Polarization Technology enhances eye comfort, and TÜV Rheinland certifications ensure reduced eye strain.
AI-powered touch enhancements enable smooth interaction even with wet fingers or gloves, while an ultrasonic fingerprint sensor provides secure, instant unlocking.
Premium Build with Unmatched Durability
POCO F7 Ultra and POCO F7 Pro showcase premium craftsmanship, featuring a glass back with a unique gloss-matte finish. The Ultra model boasts a quad-curved glass design for a seamless grip, while both models incorporate an aerospace-grade aluminium camera deco ring for a sophisticated touch.
With an IP68 rating for dust and water resistance, the F7 Ultra is further protected by POCO Shield Glass, the toughest screen protection ever on a POCO device.
The F7 Pro, meanwhile, features Corning® Gorilla® Glass 7i for enhanced durability.
Enhanced Connectivity and Audio Experience
Connectivity gets a major boost with the Surge T1S tuner, improving cellular performance by 37% and Wi-Fi/Bluetooth speeds by 16%. The dual stereo speakers, combined with AI Super Cinema, deliver an immersive entertainment experience.
Pricing and Availability
The POCO F7 Ultra is available in Yellow and Black, while the POCO F7 Pro comes in Black, Silver, and Blue.
The POCO F7 Ultra starts at SGD 869 for the 12GB+256GB variant, with an early bird price of SGD 839. The higher-end 16GB+512GB model is priced at SGD 929, with an early bird price of SGD 899.
Buyers of this variant can also choose between a Xiaomi Smart Band 8 Pro or a Xiaomi 50W Wireless Charging Stand Pro as a gift.
The POCO F7 Pro starts at SGD 669 for the 12GB+256GB variant, with an early bird price of SGD 639. The 12GB+512GB version is available for SGD 729, with an early bird price of SGD 699, and comes with a free Xiaomi Smart Band 8 Pro or Redmi Buds 5 Pro.
From March 27 to April 9, 2025, buyers can enjoy exclusive early bird discounts and gifts. An additional $40 discount is available on mi.com, Lazada, and Shopee.
