Commemorating 90 Years of Innovation with a Premium Edition Instax Camera

FUJIFILM Corporation is celebrating its 90th anniversary with the launch of the “Instax mini Evo™ FUJIFILM 90th Anniversary Special Kit,” a limited edition of their flagship instant camera, the Instax mini Evo™. Set to release on October 25, 2024, in Japan, this exclusive kit is limited to just 30,000 units worldwide, offering fans and photography enthusiasts a unique piece of Fujifilm history.

The Special Kit features the mini Evo camera in two premium colour options: TITANIUM GOLD and DARK SILVER. The kit includes a matching lens cap, strap, and camera case, all designed to enhance the camera’s elegant and sophisticated look. This special edition model combines FUJIFILM’s rich heritage with modern digital technology, making it a must-have for collectors and Instax fans alike.

The Instax mini Evo™ is a hybrid instant camera that supports the popular card-sized mini format film, first released in 2021. It offers ten lens effects, including Soft Focus and Light Leak, and ten film effects like Monochrome and Retro, allowing users to create up to 100 different shooting combinations. The camera’s design features analogue-like operability, with a premium, classical look complemented by tactile controls such as the lens dial, film dial, and print lever.

The “Special Edition” Instax mini Evo™ commemorates this milestone, expanding the world of instant photography by offering a stylish, high-quality product that delivers both nostalgic charm and modern convenience.

The Instax mini Evo™ FUJIFILM 90th Anniversary Special Kit will be available in late October 2024, with pricing details to be announced.

This limited edition release is sure to be a prized possession for photography enthusiasts and fans of the iconic Instax series.

In commemoration of Fujifilm’s 90th Anniversary, we will be launching the special edition of the iconic mini Evo which will be available worldwide in a limited run of just 30,000 sets.