Sony is set to redefine the home cinema experience with its latest lineup of BRAVIA TVs and BRAVIA Theatre home audio systems.
These new offerings from Sony aim to bring the vivid spectacle and immersive audio of the cinema directly into the comfort of your living room.
Enhanced Visuals for the Ultimate Cinematic Experience
Sony’s new range of BRAVIA TVs, including the flagship BRAVIA 9 Mini LED, promises a viewing experience that meets and exceeds the quality of cinema visuals.
These models are designed with high peak luminance, deep blacks, and supreme contrast, ensuring beautifully natural colours and clear shadow details even in dark scenes.
The integration of Sony’s XR Processor and XR Backlight Master Drive enhances scene recognition and backlight control, offering viewers an authentic cinematic experience with up to 325% more dimming zones than previous models.
BRAVIA 9 Mini LED Series:
● High Peak Luminance: Up to 50% brighter than the 2023 X95L model, offering brilliant visuals even in brightly lit conditions.
Up to approximately 325% more dimming zones than in the 2023 X95L model
● XR Processor: Enhances scene recognition and optimizes picture quality for realism that mirrors the cinema creator’s intent.
● XR Backlight Master Drive: Features precise local dimming technology, preserving detail in shadows across more than 325% additional dimming zones compared to previous models.
● X-Anti Reflection and X-Wide Angle: Minimizes screen glare and maintains colour accuracy from various viewing angles.
Prices:
● 85XR90: S$12,999
● 75XR90: S$9,999
BRAVIA 8 OLED Series:
● Renowned for exceptional colour accuracy and deeper blacks thanks to its OLED technology.
● Ideal for those seeking cinematic quality in a sleek design.
Prices:
● 65XR80: S$5,999
● 55XR80: S$4,099
BRAVIA 7 Mini LED Series:
● Offers a balance between performance and price, suitable for everyday family use.
Prices:
● 85XR70: S$8,699
● 75XR70: S$7,199
● 65XR70: S$4,999
BRAVIA 3 LED Series:
● Entry-level models that provide Sony quality visuals at an affordable price.
Prices:
● 85S30: S$5,799
● 75S30: S$3,799
● 65S30: S$2,399
● 55S30: S$1,899
● 50S30: S$1,599
● 43S30: S$1,399
Sound That Matches the Screen
Accompanying the visual enhancements, Sony’s BRAVIA Theatre home audio lineup introduces a groundbreaking approach to in-home sound. Utilizing technologies such as Acoustic Multi-Audio+ and Voice Zoom 3, the new BRAVIA TVs ensure that sound originates from the exact place on the screen where the action is happening, enhancing clarity and immersion.
These features make dialogue crystal clear and allow for a cinematic surround sound experience, especially when paired with BRAVIA Theatre soundbars and speakers.
To complement the visual upgrades, Sony introduces its BRAVIA Theatre audio systems, designed to create a seamless cinema-like sound environment:
BRAVIA Theatre Quad:
● Utilizes Sony’s proprietary 360 Spatial Sound Mapping to create phantom speakers around the room.
● Offers a more expansive soundstage with four slim speakers.
● Price: S$3,799
BRAVIA Theatre Bar 9 and Bar 8:
● Feature single soundbar solutions with enhanced bass and clear dialogue.
● Compatible with Acoustic Center Sync to align audio perfectly with on-screen action.
Prices:
● Bar 9: S$2,799
● Bar 8: S$2,099
BRAVIA Theatre U:
● A neckband speaker for personal, immersive listening without disturbing others.
● Supports Dolby Atmos® when paired with compatible BRAVIA TVs.
● Price: S$399
A Seamless Integration of Technology and Design
Aligning with modern home decor, the design of the BRAVIA TVs and home audio systems is sleek and understated, allowing them to blend seamlessly into any living space.
BRAVIA Theatre Products are compatible with Sound Field Optimization, which automatically adjusts and tunes each speaker based on the layout of your room to help find the optimum location to place your system to feel the impact of cinematic sound at home.
The matching features across the BRAVIA devices ensure easy setup and a unified user interface, making it simpler for consumers to choose and combine components for a complete home entertainment package.
The new BRAVIA series will be available in Singapore starting May 2024, with pre-orders beginning in April.
Customers can look forward to attractive pre-order bundles, such as discounts on the BRAVIA 9 Mini LED models and complimentary accessories like PS5 consoles and wall brackets.
As streaming services grow and more consumers opt for home viewing, Sony’s latest innovations ensure that movie lovers can enjoy an unrivalled cinematic experience without leaving their homes.
You can visit the Sony website to find out more and click here.
