POCO, a leading technology brand popular among young tech enthusiasts, has launched the POCO M7 in Singapore. Designed to balance performance, entertainment, and affordability, the POCO M7 blends a futuristic design with practical upgrades to resonate with today’s dynamic and style-conscious generation.
“POCO M7 blends affordable mobile entertainment with practical upgrades and all-day endurance,” said Kang Lou, Senior Product Marketing Manager at POCO Global. “We believe that POCO M7 will serve as both a functional and emotional element, inspiring young users to explore more joyful lives.”
The POCO M7 is powered by a 7,000mAh battery with next-gen silicon-carbon technology, enabling up to two days of use on a single charge. With enhanced energy density and a built-in BatteryExtender Chip, the device ensures extended endurance even in extreme conditions, offering up to 28 hours of video playback or 46 hours of calling. At just 1% battery, the M7 can still provide 64 minutes of call time or 10 hours of standby.
Charging is equally versatile with 33W fast charging and 18W reverse charging, while Battery Health 4.0 helps extend long-term battery life through smart charging optimisations.
Entertainment takes centre stage with the POCO M7’s massive 6.9-inch FHD+ display, the largest ever in the M series. With AdaptiveSync refresh rates up to 144Hz, users can enjoy smooth scrolling, fluid gaming, and an immersive viewing experience.
The display is also TÜV Rheinland-certified for low blue light, flicker-free comfort, and circadian-friendly viewing, ensuring eye protection during long screen time. Paired with Hi-Res Audio certification and a 200% volume boost, the M7 delivers a powerful multimedia experience.
In terms of design, the POCO M7 offers three distinctive colour options. Silver features subtle superhero-inspired accents, Blue carries a mecha-style futuristic flair, while Black provides minimalist sophistication. The device also boasts IP64 dust and water resistance, ensuring durability alongside style.
Performance is powered by the Snapdragon® 685 processor, optimised with Xiaomi HyperOS 2 for smooth multitasking. The device integrates Google Gemini AI Assistant and Circle to Search with Google, making productivity smarter and faster. Memory and storage are also future-ready, with up to 16GB of expandable RAM (on the 8GB version) and support for up to 2TB of additional storage.
For photography, the POCO M7 features a 50MP dual rear camera system for sharp, detailed shots and an 8MP front camera for clear selfies, enhanced with Auto Night Mode, Selfie Beauty Mode, and Dynamic Shots.
The POCO M7 is available in Silver, Blue, and Black, with two storage variants: 6GB+128GB and 8GB+256GB. From 14 August (8 PM) to 27 August, the smartphone will be available at Early Bird Prices of SGD179 (6GB+128GB) and SGD209 (8GB+256GB) on mi.com, Shopee, and Lazada.
Regular retail prices will be SGD199 and SGD229, respectively.
