NXT Magazine’s 100th issue celebrates a groundbreaking collaboration between Lenovo and G-STAR, blending cutting-edge technology with visionary fashion.
This unique partnership, the first of its kind in Singapore, symbolises the seamless fusion of tech innovation and sustainable design. Lenovo, renowned for its AI-driven PCs and commitment to performance, aligns perfectly with G-STAR’s creative ethos and dedication to sustainable denim production.
Under NXT’s creative direction, this collaboration highlights products like Lenovo’s sleek laptops alongside G-STAR’s iconic apparel, showcasing how technology and fashion can redefine modern lifestyles. This milestone issue also reflects on NXT’s legacy, highlighting its role in connecting industries and inspiring innovation. Together, Lenovo and G-STAR set a new style and tech integration standard.
I’m excited to share how Lenovo is continuing to push the boundaries of technology, particularly in AI. Our latest AI-driven devices, such as the ThinkPad X1 Carbon Gen 13 Aura Edition, represent a significant step forward in how AI can enhance productivity for enterprise and consumer users in Singapore.
For enterprise users, these devices streamline workflows and provide intelligent insights, saving time with ultra-responsive in-built AI features that run locally, ensuring better data privacy. They come equipped with numerous optimised AI models and tools that cater to industry-specific tasks, ultimately driving workplace efficiency.
For consumers, the integration of AI tailors experiences to individual preferences, offering personalised recommendations and enhancing creativity. In a tech-forward environment like Singapore, faster query responses and intelligent insights can give businesses and individuals a significant competitive edge.
Our commitment to AI innovation is further strengthened by strategic partnerships with industry leaders such as NVIDIA, Intel, and Qualcomm, allowing us to lead the AI PC market and deliver smarter, more efficient solutions.
We’ve made substantial investments in our AI portfolio, focusing on research and development, robust ecosystems, and partnerships to build upon key advancements and explore what’s next for the industry.
Lenovo’s recent financial reports have shown strong growth in profitability, driven by a recovery in the computing industry and a surge in global expenditure on AI.
As the leader in the AI PC space, we’ve remained competitive through continuous innovation and operational excellence. This year, we were among the first to unveil over a dozen AI PCs for both consumers and businesses, from the ThinkPad to ThinkBook, Yoga, and Legion lines.
Our focus on enhancing user experiences with a comprehensive software stack and unique AI Agent has set us apart from competitors, allowing us to create more value for customers and develop additional revenue streams.
I’m also proud to share that Lenovo was recognized as the #1 Customer Service Provider for Consumer Electronics by consumers and retailers. This recognition affirms our customer-centric strategy, which plays a critical role in our growth and highlights our commitment to excellence.
Looking ahead, Lenovo’s long-term strategy for AI integration involves a comprehensive approach that addresses New IT transformation, data modernization, and AI adoption. We have been actively targeting these three key phases to ensure that businesses can seamlessly onboard AI at every step.
Many enterprises are still in the early stages of this journey, and our hybrid cloud solutions are helping to lay the foundation for AI integration. For those further along, our proven AI solutions are already supporting various sectors, including manufacturing, sales, customer service, and IT operations.
Sustainability is another key focus for Lenovo. We are committed to balancing cutting-edge AI advancements with responsible practices, guided by our Responsible AI governance framework. This framework addresses ethical, legal, safety, privacy, and accountability concerns, ensuring our innovations contribute positively to society.
In Singapore, we partnered with *SCAPE and ITE to promote sustainability through our Refresh & Reboot: Laptop Care Campaign, encouraging better care of devices to reduce electronic waste. Such efforts are part of our larger goal to transition to a circular economy and achieve our science-based greenhouse gas emission reduction targets.
As we continue to innovate, we see enormous growth opportunities in AI, infrastructure solutions, and services. The emerging trend of Hybrid AI is already driving demand for AI PCs, which we expect to initiate another refresh cycle, improving our margins and creating additional growth potential. We are confident that with our comprehensive AI capabilities, we will continue to lead in this era of unprecedented AI opportunities, ensuring sustainable growth and long-term success.
Nigel Lee
General Manager, Lenovo Singapore
The NXT 100th Issue Special – LENOVO x G-STAR RAW is available now for your free download at magzter.com.
