- PHOTO CREDIT: DR. NO © 1962 Danjaq, LLC and Metro-Goldwyn-Mayer Studios Inc. All Rights Reserved.
British audio brand Bowers & Wilkins has announced its partnership with the James Bond film franchise, marking the next stage in its enduring relationship with the music of Bond. Together, the two iconic British companies honour the crucial role that music has played in the plot of the film 007.
The Sound of Cinema
There are few greater examples of memorable music in cinema than the soundtracks that have driven James Bond films over the past six decades. Every major motion picture you can think of has its own distinctive music that lingers long in the memory even after the end credits roll. Music has always been closely associated with the number 07, from Monty Norman’s defining theme through each of the legendary title songs.
Introducing the Px8 007 Edition
The Px8 007 Edition, a customized version of Bowers & Wilkins’ Px8 wireless headphones, was produced to commemorate the new relationship and the 60th anniversary of the release of Dr. No. Its Midnight Blue finish was inspired by the dinner jacket worn by Bond in his first on-screen appearance.
These limited-edition headphones are as classy and classic as James Bond himself. They include Bowers & Wilkins’ high-performance wireless sound along with subtle design cues that pay homage to the 007 look.
Giles Pocock, Vice President of Brand Marketing, Bowers & Wilkins, commented: “We are immensely proud of our long-standing relationship with the James Bond franchise. Our new partnership gives us the perfect opportunity to highlight the close connection we’ve had with some of the iconic music of 007 over the years. Together, we will continue to celebrate the instrumental role that music plays in this global cultural phenomenon.”
The new Px8 007 Edition will be available from the Bowers & Wilkins website and the 007Store.com from October 19th, priced at USD $799.