{"id":18716,"date":"2021-11-20T12:34:35","date_gmt":"2021-11-20T04:34:35","guid":{"rendered":"https:\/\/nxtmag.tech\/my\/?p=18716"},"modified":"2021-11-20T12:34:35","modified_gmt":"2021-11-20T04:34:35","slug":"le-regulateur-louis-erard-x-seconde-seconde-collab-launched","status":"publish","type":"post","link":"https:\/\/nxtmag.tech\/my\/2021\/11\/20\/le-regulateur-louis-erard-x-seconde-seconde-collab-launched\/","title":{"rendered":"Le R\u00e9gulateur Louis Erard x seconde\/seconde\/ Collab Launched"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4186\" src=\"https:\/\/dontplayplay.com\/wp-content\/uploads\/2021\/11\/image004-5-scaled.jpg\" alt=\"\" width=\"2560\" height=\"2048\" \/><\/p>\n<p>Louis Erard is putting its iconic regulator to the test of free collaboration with an independent creator. And this time, a taboo has been lifted in the world of fine watchmaking: the internet takes its place at the heart of the mechanism, with the dreaded \u201c404 Error\u201d reinterpreted as a minute hand.<\/p>\n<p>This new collaboration will come as no surprise to those already familiar with seconde\/seconde\/, aka Romaric Andr\u00e9, and his modus operandi: Ars\u00e8ne Lupin-style appropriation of vintage watches for the Banksy generation.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4188\" src=\"https:\/\/dontplayplay.com\/wp-content\/uploads\/2021\/11\/85237AA61.BVA31_2_low.png\" alt=\"\" width=\"1444\" height=\"2000\" \/><\/p>\n<p>The watch comes in a limited edition of 178 pieces: a symbolic number signifying that we are always stronger together. Louis Erard puts its iconic regulator back into play and gives carte blanche to the rising star of ultimate customisation, with independent Paris-based creator, seconde\/seconde\/.<\/p>\n<p><span lang=\"EN-GB\">seconde\/seconde\/ has made watch hands his playground and trademark, combining diversion, iconoclasm and a mix of styles. Clash of contrasts between deliberately ludicrous patterns and scrupulous execution at a fine watchmaking standard. The creator draws from contemporary culture, the internet, the streets and video games.\u00a0<u><\/u><\/span><\/p>\n<p><span lang=\"EN-GB\">His interventions shock, shake up and challenge. They will never leave you indifferent, because every intervention has a meaning behind it. Funny, clever and mischievous, his designs command attention and serve as a reminder that watches are not only functional. They must still tell the time, of course, and in the most beautiful way possible \u2014 Louis Erard is on-hand to make sure of that \u2014 but watches are also a marker of identity, an object that looks at us.<u><\/u><u><\/u><\/span><\/p>\n<p><span lang=\"EN-GB\"><u><\/u> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4187\" src=\"https:\/\/dontplayplay.com\/wp-content\/uploads\/2021\/11\/image003-4-scaled.jpg\" alt=\"\" width=\"2560\" height=\"2049\" \/><u><\/u><\/span><\/p>\n<p><em><strong><span lang=\"EN-GB\">Le R\u00e9gulateur Louis Erard x seconde\/seconde\/ is a limited edition of 178 pieces \u2014 a symbolic number which signifies that we are stronger together \u2014 and retails for SGD 3,730. For more information, visit <a href=\"http:\/\/thehourglass.com\" target=\"_blank\" rel=\"noopener\">thehourglass.com<\/a>.<\/span><\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Louis Erard is putting its iconic regulator to the test of free collaboration with an independent creator. And this time, a taboo has been lifted in the world of fine watchmaking: the internet takes its place at the heart of the mechanism, with the dreaded \u201c404 Error\u201d reinterpreted as a minute hand. This new collaboration [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":18717,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":"","footnotes":""},"categories":[19,103],"tags":[89,113],"class_list":{"0":"post-18716","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news","8":"category-luxury","9":"tag-luxury","10":"tag-watches"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le R\u00e9gulateur Louis Erard x seconde\/seconde\/ Collab Launched<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nxtmag.tech\/my\/2021\/11\/20\/le-regulateur-louis-erard-x-seconde-seconde-collab-launched\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:locale:alternate\" content=\"en_SG\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le R\u00e9gulateur Louis Erard x seconde\/seconde\/ Collab Launched\" \/>\n<meta property=\"og:description\" content=\"Louis Erard is putting its iconic regulator to the test of free collaboration with an independent creator. And this time, a taboo has been lifted in the world of fine watchmaking: the internet takes its place at the heart of the mechanism, with the dreaded \u201c404 Error\u201d reinterpreted as a minute hand. This new collaboration [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nxtmag.tech\/my\/2021\/11\/20\/le-regulateur-louis-erard-x-seconde-seconde-collab-launched\/\" \/>\n<meta property=\"og:site_name\" content=\"NXT Malaysia\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-20T04:34:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nxtmag.tech\/wp-content\/uploads\/2021\/11\/image004-5-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"2048\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"NXT\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"NXT\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script 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