Samsung Electronics has announced an exciting expansion of the Samsung Art Store, introducing 15 new artworks from Tate, one of the world’s most renowned art institutions. This addition further strengthens the platform’s partnerships with leading museums such as the Museum of Modern Art (MoMA), Art Institute of Chicago, and Thyssen-Bornemisza National Museum, continuing Samsung’s mission to make world-class art accessible to all.
A Masterclass in Modern Art
The newly added Tate collection features works from iconic modern masters, including Henri Matisse, Salvador Dalí, Mark Rothko, and Roy Lichtenstein, alongside leading contemporary artists such as Peter Doig and Beatriz Milhazes. Among the highlights are Lichtenstein’s Whaam!, Matisse’s The Snail, Pollock’s Yellow Islands, and Doig’s Echo Lake and Ski Jacket. Each piece captures the energy and evolution of modern and contemporary art, now viewable in stunning detail from the comfort of your home.
Immersive Art, Elevated Technology
Available across Samsung’s 2025 TV lineup, including Neo QLED, QLED, and the award-winning The Frame and The Frame Pro, the Art Store seamlessly blends technology with artistry. The Frame Pro features an upgraded Neo QLED screen, offering richer colours and deeper contrasts, and a Wireless One Connect Box for a clutter-free setup. Its Anti-Reflection Matte Display and customizable bezels allow users to enjoy artworks as if they were hung in a real gallery.
Exclusive Deals Until 31 October
To celebrate, Samsung Malaysia is offering exclusive deals through 31 October 2025. Buyers of selected models, such as the Neo QLED QN80F and The Frame Pro 85”, can enjoy Touch ’n Go eWallet credits worth up to RM3,000, one-year Art Store access, and free bezel accessories worth up to RM899.
Learn more here.
