In a fitting nod to design innovation, Sir James Dyson arrived at the Dyson Demo Store in Berlin behind the wheel of a vintage Mini, a car that itself once redefined engineering conventions. From there, he took to the stage to unveil Dyson’s latest wave of groundbreaking technologies—eleven products spanning hair care, home cleaning, air purification, and robotics.
Reimagining Hair Care
Leading the line-up was the Dyson Airwrap Co-anda 2x™ multi-styler and dryer, powered by the new Hyperdymium™ 2 motor.
Delivering twice the air pressure of its predecessor, it enables faster drying, easier styling, and six versatile modes—all without heat damage.
Complementing this is the Dyson Supersonic™ r™, the brand’s most powerful hair dryer yet. Compact at just 38mm in diameter, it introduces a laminar flow heater and intelligent RFID-enabled attachments, offering stylists precise control and healthier results.
Dyson also unveiled the Omega™ Nourishing Haircare Range, marking its first use of natural ingredients grown on Dyson’s own farms.
A blend of seven omega-rich oils, including sunflower oil from Lincolnshire, delivers hydration and shine for all hair types.
Next-Generation Floor Care
At the heart of Dyson’s home-cleaning innovations is the Dyson V16 Piston Animal.
Equipped with the ultra-powerful Hyperdymium™ 900W motor, it offers 315 air watts of suction and features Dynamic Cyclones that activate for an extra boost. It’s All Floor Cones™ Sense cleaner head adapts automatically to floor types, while anti-tangle brush bars and a CleanCompaktor™ bin ensure hygienic and efficient cleaning.
For hard floors, Dyson introduced the Clean+Wash Hygiene, a 3.7kg lightweight wet-and-dry cleaner designed without unhygienic filters. Its ultra-absorbent roller and self-cleaning cycle guarantee streak-free, bacteria-free results.
Robotic cleaning leaps forward with the Dyson Spot+Scrub™ Ai robot, which uses AI-powered stain detection, object recognition, and adaptive cleaning. From cables to stubborn stains, it cleans with precision, while its self-cleaning wet roller ensures consistent hygiene.
Rounding out the vacuum lineup is the PencilVac™, the world’s slimmest vacuum cleaner at just 38mm in diameter. Powered by Dyson’s smallest yet most powerful motor, it glides across floors in all directions with fade-free suction and app connectivity.
Cleaner Air, Quieter Spaces
Expanding its air purification range, Dyson revealed the HushJet™ Purifier Compact.
Leveraging the new HushJet™ Nozzle, it delivers near-silent whole-room purification—operating at just 24 dB in Sleep mode while capturing 99.97% of pollutants.
Reinventing Classics
Dyson also reimagined two of its iconic formats:
● Dyson V8 Cyclone, now with 30% more suction power, 50% longer run time, and a forthcoming self-emptying dock.
● Dyson Cool™ CF1 fan and Dyson Hot+Cool™ HF1 Remote Link Pre-Heat fan heater, upgraded with app connectivity, improved efficiency, and quieter performance for personalised comfort.
Engineering for the Future
Reflecting on Dyson’s design philosophy, James Dyson said:
“We are very keen on making things smaller and smaller, lighter and lighter, while dramatically improving performance. From motors to dust separation and AI systems, each invention represents our commitment to solving problems in new ways.”
With this sweeping showcase, Dyson not only reinforces its reputation for reimagining everyday products but also sets the stage for the next era of intelligent, sustainable, and high-performance technology.
For more details, visit Dyson’s official website
